CUSTOM COLOR DESIGNED FOR YOU.

Custom Hair Color, Highlights & Balayage


Roberto creates customized hair color, highlights, balayage, gloss, and corrective color services tailored to your skin tone, natural hair, condition, lifestyle, and desired result. Every color plan is designed for beautiful dimension, seamless blending, and a polished finish.

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WHY CLIENTS CHOOSE ROBERTO

Personalized Color. Exceptional Results.

Every color service is planned around your natural hair, skin tone, condition, goals, and lifestyle to create dimensional color with seamless, polished results.

Personalized color planning

Personalized Color Planning

Every color plan is customized for your skin tone, natural hair, goals, and lifestyle.

Custom hair color formulas and color matching

Custom Formulas & Color Matching

Advanced formulas and expert color matching are used to create your ideal tone and dimension.

Seamless hair color blending and natural transitions

Seamless Blending & Natural Transitions

Strategic placement creates smooth transitions, soft dimension, and a natural-looking grow-out.

Hair health considered during color services

Hair Health Always Considered

Roberto evaluates your hair’s condition and history before recommending the safest color plan.

What Makes Roberto’s Color Work Different?


Roberto combines advanced coloring techniques, personalized formulas, and an artistic eye for detail to create dimensional, wearable color that complements your skin tone, lifestyle, and hair goals.

Seamless blending & natural transitions

10-minute color for fast root touch-ups

Personalized formulas for your perfect tone

Expert in corrective color & transformations

Ammonia-free color options available

Hair health always considered

COLOR SERVICE PRICING

Hair Color, Highlights & Balayage

Pricing varies based on hair length, density, current color, desired result, and the time required. Corrective color and major transformations may require a consultation before booking.

CUSTOM COLOR

Hair Color

Single Process Color

Root touch-up

$90–$110

Single Process Color

Full head

$120–$180

Men’s Color

From $80

Ammonia-Free Color

From $110

10-Minute Color

From $110

Toner

From $65

Gloss

$45–$95

Base Break

$65–$120

Root Melt

From $120

COLOR TRANSFORMATION

Corrective Color

Color Removal

One application

From $120

Brassiness Correction

Removal of unwanted yellow or brassy tones

From $65

Black-to-Blonde Transformation

Customized multi-step color plan

Consultation

Planning a Major Transformation?

A consultation allows Roberto to evaluate your current color, hair condition, desired result, and the number of appointments that may be required.

Balayage, Ombré, and AirTouch are customized services. Final pricing depends on your current color, hair condition, length, density, and desired result.

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YOUR COLOR JOURNEY

Your Personalized Color Consultation


Every color service begins with a clear plan. Roberto evaluates your current hair, desired result, maintenance preferences, and color history before recommending the best approach.

01

Current Hair & Color History

Roberto reviews your existing color, previous chemical services, hair condition, and any concerns.

02

Desired Result

You discuss your preferred tone, brightness, dimension, inspiration, and maintenance goals.

03

Custom Color Plan

Roberto recommends the technique, formula, and number of appointments needed to achieve your desired result.

04

Pricing & Maintenance

You receive a clear estimate, recommended maintenance schedule, and professional home-care guidance.

Frequently Asked Questions

How do I know which hair color service is right for me?


Roberto begins by evaluating your current color, hair condition, skin tone, lifestyle, and desired result. He then recommends the best approach, whether that is balayage, highlights, dimensional brunette, root color, gloss, or corrective color.

What is the difference between balayage and traditional highlights?


Balayage is hand-painted to create softer brightness, blended roots, and a more natural-looking grow-out. Traditional highlights are placed closer to the scalp and can create more overall brightness and contrast. Roberto may combine techniques to create a customized result.

How long do balayage and highlights last?


Most balayage clients return every 10 to 16 weeks, depending on the desired brightness and grow-out. Traditional highlights may require maintenance every 6 to 10 weeks. A gloss or toner can be scheduled between appointments to refresh the tone and shine.

Does Roberto offer ammonia-free hair color?


Yes. Ammonia-free color options are available for clients seeking a gentler color experience. Roberto will recommend the most appropriate formula based on your gray coverage, desired result, current color, and hair condition.

What is 10-minute hair color?


Ten-minute color is a professional express option designed for faster root touch-ups and gray coverage. It is ideal for clients who want to maintain their color with less processing time. Suitability depends on your current color and desired result.

Can Roberto correct brassy, uneven, or damaged-looking color?


Yes. Roberto offers corrective color for unwanted warmth, uneven tones, dark bands, previous box color, and complicated color transformations. Corrective services usually require a consultation because the final plan depends on your color history and hair condition.

Can I go from dark hair to blonde in one appointment?


Some clients can achieve a lighter result in one appointment, but major dark-to-light transformations may require multiple sessions. Roberto prioritizes the condition and integrity of the hair and will explain what can be achieved safely during the consultation.

How does Roberto match hair extensions to my natural color?

Roberto evaluates the natural base color, highlights, lowlights, undertones, and desired finish.

One shade or several complementary shades may be selected to create dimension and a seamless transition between the natural hair and the extensions. Color matching is completed before the hair is ordered or installed.

How much do hair color and highlights cost?


Hair color pricing depends on your hair length, density, current color, desired result, and the amount of time and product required. Single-process color starts at $90, highlights start at $140, and major transformations require a personalized consultation.

Do I need a consultation before booking?


A consultation is recommended for corrective color, black-to-blonde transformations, AirTouch, major color changes, and clients with previous box color or chemical services. Regular root touch-ups, glosses, and maintenance appointments may be booked directly.

Should I arrive with clean or dirty hair?


Arrive with dry hair that is free from heavy oils, dry shampoo, root sprays, or styling-product buildup. Clean hair allows Roberto to properly evaluate your natural color, condition, and previous color placement.

Can color and smoothing treatments be done during the same appointment?


In some cases, color and smoothing services can be combined or scheduled closely together. The correct order depends on the selected color service, smoothing treatment, and condition of the hair. Roberto will create the safest appointment plan.

Is a consultation required before ordering extension hair?

Yes. A consultation is strongly recommended before hair is ordered.

During the consultation, Roberto evaluates the client’s natural hair, discusses the desired result, selects the appropriate extension method, completes the color match, and determines the required length and quantity.

Because extension hair is selected specifically for the client, an accurate consultation helps prevent ordering the wrong shade, texture, method, or amount.

Where does Roberto provide hair color services?


Roberto provides customized hair color, highlights, balayage, and corrective color services in Sunny Isles Beach and Fort Lauderdale, Florida. Select appointments and travel services may also be available by request.

How should I maintain my color at home?


Use professional color-safe shampoo and conditioner, protect the hair from excessive heat, and follow the maintenance schedule Roberto recommends. Glosses, toners, and professional treatments can help preserve tone, shine, and softness between full color appointments.

How can I book a color appointment with Roberto?


Choose the Sunny Isles Beach or Fort Lauderdale booking location and select the service closest to your goal. For corrective color or a major transformation, book a consultation first and bring clear inspiration photos.